All my friends who take note on my blog here, I miss you too much. How are you all my friends? As you known we finally back from the long Lunar Chinese New Year holiday, have you ever think about the global market going during your vacation? I guess for sure not. Personally speaking, when i just back to the office work, customers already complain do you have any competitive price low end product on sale? Lots end users' already can not afford high end Tablet and smartphones...Do you have any powerful accessories for the relative market...blablabla...?
The answer is Yes. To meet all my friends' market demand, we launched new promotion Tablet PC/MID items, 7inch Capacitive touch panel, 2G/3G call optional, 512+4GB Memory, Dual camera, Bluetooth optional... competitive price only USD45.00/pcs. As we are the manufacturer, we can provide you the spare parts as SKD terms. Which is public applying for promotion gift e.g. super market, high end electronics gift, South-east market, East-Europe market etc.
In terms of the future, we always have many anticipation, even the film blockbusters released in these years continue to challenge our expectations of future products. Perhaps for the smart phone user, its future is to with cool functions and super capability. Hang out with smartphone can chase after the girls, Standby time extent longer than 10 thousands years...Now we stand here, if we only discuss this kind of things, bla bla bla bla...it only can show that we are very boring and it's nonsense. After all, for the smart phones, we hope to join some basic but very practical function.
Today we just talked about smart phone parameters, here we come to talk about how the smart phone developing in the near future. Let's take a look at the smart phone developing in the past two years, its hardware comes to a true "High-speed channel". From 1GHz, Dual-core to recent Quad-core, smart phone hardware developing almost as fast as light. However, such fast high speed allows us to image the future product, how is the smart phone hardware going in the near future?
Single core, Dual-core to Quad-core, multi-core hardware will not be unlimited down. 1GHz processor began to spread in 2010, dual-core processors began to spread in 2011, till right now the quad-core processors announced. We can say that smart phone experienced 3 years 3 revolutions. Besides the function of smartphone also get through multiple Great Leap, here many friends might ask, is there 6 core processors launching in the next year?
Picture: Smartphone Brain: CPU
The reality is not like this, we can't say that the more core the stronger performance. The multi-core processors designed efficiency in order to meet the big performance computing. In theory, to enhance the frequency, just enhance the number of cores can achieve. However, the problem of multi-core is how to effectively manage power consumption as well as day-to-day standby time. Besides, the more core the more power consumption, which obviously is a negative point to the smartphone.
Actually the future smart phone processor core will not increase infinitely; it is to make the process more sophisticated as well as the technical aspects. We saw snapdragon processor basically is follow this route, from the first 65nm to 45nm and then 28nm, this is the technology advances bring the performance improvements. Meanwhile the processing cores from the Cortex-A8 to Cortex-A9 to the latest Cortex-A15, its overall performance have a big improvement. The dual-core Cortex-A15 compare to the Dual-core Cortex-A9, it improved much again, which is the future trend of processor development.
At the Network developed era, the mobile phone hardware is not that important Screen big development
While smart phone develop till now, the phone screen already began to highlight its importance. Basiclly all the operations of the human-computer interaction need to be completed on the screen, so the performances highlight the importance of the screen. From the resistive touch screen to recently capacitive touch screen, the improvement of screen technology made the smartphone function an earthshaking change. and the next phone hardware breakthrough is the screen.
3D Technology can mix the spurious with the genuine As like "Avatar" 3D holographic projection, "Avengers" Iron Man's cool technology etc, they are completely no problem right now. All this just are the smart phone future directions. The development of Screen technology will certainly bring a new revolution, the only thing we can do now is just wait and to see.
ReRAM memory big revolution
To the response speed of smart phone, the CPU control is not the only key point effect the response, at the same time, Memory technology is another essential point. Nowadays the existing memory technology standard already made higher requirements to the read/write speed and response time. As right now, the new generation ReRAM technology already appeared.
Picture: Panasonic is developing new ReRAM phone ReRAM sounds quite strange, actually ReRAM combined the read and write speeds of DRAM and SSD nonvolatile in one. In other words, the memory can still remember the data after the power is turned off. If ReRAM have a large enough space, the PC equipped with ReRAM will no longer need leading time. This will bring a new memory revolution for Smart phones, Tablet PCs, PC computers...etc. The latest news indicates that Panasonic(the ReRAM technical follow-up)has begun planning for the smartphone with ReRAM, it seems like we can get more technical details of this technology in this year.
Network speed upgrade will ignore the phone hardware.
Picture: Cloud computing era make all the computing on the server side Certainly, we also can not forget the cloud technology, no matter how powerful the hardware of the phone, it will not be better than the server. The characteristics of the mobile phone is easy to carry, display excellent, but the characteristics of the server is the powerful function. In the near future, if the network speed can upgrade to some advance extent, the powerful cloud technology will fundamentally change the hardware structure, people can access to the server through an ultra-high speed network as visit the local hard disk. Then the smart phone hardware demand will be very low, because with the high-speed network, all the computing will be on the server side. At the end, the smartphone can focus more on the user experience.
In fact, we have seem more and more attractive function added on the smartphone as the technology developing in the past several years. But if the network speed can not get a qualitative leap, the hardware request still needs to go forward. In this rapidly changing era, we don't need just one by one dazzling product, we need courage the driving force. I believe the development of smart phones will be more powerful and we can get a bright future.
Content Marketing Institute(CMI) and MarketingProfs announced one B2C Content Marketing Research report towards North America 2012. This report based on the 354th copies of valid reply, the research objects covered variety of industries, multi-scale enterprises and variety of position in America.
The penetration of high Content Marketing in the B2C business
86% B2C respondents use Content Marketing tools, compared to 91% of B2B companies penetration rate is slightly lower.
Content Marketing is one of the main spending of B2C enterprises, which expected to grow further in the near future.
Content Marketing occupied 28% of the total expenses of B2C enterprise, a little big lower than B2B enterprise(33%).
The expenses of Content Marketing in Big B2C enterprises (1000+staff) occupied 28%, which is a bit higher than same grade B2B enterprise(22%).
55% of B2C respondents said they will add the expenses of Content Marketing in the near 12 monthes.
B2C companies mainly rely on outsourcing marketing content, it occupied 46% of total on average.
The B2C enterprise's Content Marketing strategy preference analysis.
In the number of marketing strategy, B2C business will use 12 kinds of Content Marketing strategies on average, big enterprise(1000+staff) use 16 kinds of marketing strategies, which more than small enterprise(10 kinds on average)
In terms of the choice of marketing strategy, B2C companies compared to B2B enterprises more preferred Mobile content, the Mobile APP as well as printed newspapers and magazines, B2B enterprises use case studies, white papers, webcasts, research reports and other method, B2C companies are seldom adoption.
About the choice of social media sites, B2C companies most preferred Facebook (penetration rate of 90%), followed by Twitter (69%), YouTube(65%) and LinkedIn(51%). In contrast, B2B enterprises most prefer LinkedIn(83%).
To the number of website application, B2C companies use four social media sites and B2B companies use 5 on average.
B2C companies think Content Marketing's effect lower than offline marketing.
62% of B2C respondents think user experience is an effective marketing strategy, the support rate is on the top, much higher than other Content Marketing tools.
Compared to the B2B enterprises, B2C companies more prefer to do social media (57% B2C vs. 49% B2B), meanwhile, the newspapers and magazines.
B2C companies' Content Marketing target: More concerned about customer retention and focus more on direct sales.
The Primary goal of the B2C enterprise content marketing is to improve user retention/loyalty(B2B enterprises as the fourth), the following is fighting for the user and branding.
Same with B2B companies, B2C companies traffic as the most important indicator to measure content marketing, but the difference is that B2C companies are more concerned about the direct sales, B2B companies focus on the quantity and quality of sales guide.
The biggest problem of B2C companies' Content Marketing is budget not enough.
52% of B2C respondents said they met the problem of budget not enough, besides 23% respondents believe the budget is the most serious problem which effect Content Marketing.